This course takes you through step by step
- setting up monitoring panels (check the community groups),
- building a brand voice and content strategy (what to say),
- create discussion lists and hashtags and engagement strategies for Facebook Optimization (FBO) and Twitter Timelines.
- You will create a blog or business social media newsroom, change the theme, header, write articles and include videos on it.
Then integrate the whole lot (Facebook, Twitter, YouTube, Blog) into a Call To Action campaign complete with measuring tools.