An introduction to key digital marketing specialisms, from mobile and social media marketing to Email marketing, PPC marketing and SEO. Useful whether you’re a beginner, business owner or marketing professional looking to upskill.
Ten modules take you through the most important sub-domains of digital marketing and provide key insights, fundamentals as well as tips and tools of the trade. After course completion and an examination, you can get certified with an internationally recognised diploma.
A background in a related discipline is not required; the aim of the Professional Diploma is to enable you to learn everything you need to know at a foundation level, so you can kickstart your digital career. You could be a business owner, a traditional or digital marketing professional, a recent graduate, or simply looking to change your career.
The Digital Marketing Institute is a global certification body for Digital Marketing education. Exclusively designed by practising Digital Marketing professionals, the Professional Diploma in Digital Marketing carries the Digital Marketing Institute accreditation and associated brand recognition.
Upon successful completion of the Professional Diploma in Digital Marketing, you will become a Certified Digital Marketing Professional.
The professional diploma in digital marketing has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF). SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF).
The Digital Marketing Institute, headquartered in Ireland, offers certification courses at Professional Diploma, Postgraduate and Masters levels.Courses are reviewed by the Syllabus Advisory Council, which is composed of leading digital companies including Google, Facebook, Twitter and LinkedIn.