Social media has gone beyond being a platform to share holiday photos, memes, and reconnect with old friends. Businesses can now also tap into social media to increase their visibility and reach a wider audience. The Left Bank’s Social Media Marketing course equips participants with the knowledge they will need to start a career in this field. More seasoned professionals can also take advantage of the latest strategies and techniques they can use to engage their target market.
The 10-week online social media marketing course covers all the fundamentals of the subject, including producing engaging content, managing public relations campaigns on social media, and measuring the effectiveness of campaigns.
Here are some of the things participants will learn in the course:
What social networks to use
Using social media marketing to drive website traffic
Building a community of loyal followers
Streamlining the publishing process
Measuring the success of campaigns
The course is ideal for those who wish to learn or master social media marketing. These include marketing professionals, aspiring social media managers, PR/communication teams, and small business owners.
The Left Bank provide high-quality courses that teach students how to understand and apply emerging digital technologies in their career and business. They are a brand of the Academy of Information Technology. Both are known for delivering an exceptional level of education across various specialisations. The Left Bank offer their courses via their learning management platform Canvas, which is ranked as one of the top student learning systems in the world.
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Really great intro to social media marketing for beginners. Learned a ton of useful information and have started to apply this in my business to good effect. Would definitely recommend this.
Whilst expensive, this course has everything you need to succeed with social media marketing. The team are excellent and the content is very creative and innovative. Great value for money.